Marketing Jargon-Buster - BRIDGING THE GAP

Making marketing concepts more accessible and understandable for business leaders who may not be familiar with industry jargon.
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1) Unique Selling Propositions (USPs):
What makes people choose your business over others?
2. Customer Segments:
Who are the different types of customers you're trying to reach?
3. Competitive Landscape:
Who are your competitors, and how are you different or better?
4. Online Presence:
How easily can people find and learn about your business online?
5. Key Performance Indicators (KPIs):
What numbers tell you if your business is doing well or not?
6. Analytics Data:
What do the numbers on your website and social media tell you about what people are doing?
7. Brand Perception:
What do people think and feel when they hear about your business?
8. Marketing Budget:
How much money are you willing to invest in getting more customers?
9. Target Audience:
Who are the people you're trying to sell to?
10. Conversion Rates:
Out of the people who visit your site, how many end up buying something?
11. SWOT Analysis:
What are you good at, what could be better, what opportunities do you have, and what might cause problems?
12. Marketing Campaigns:
Things you do to let people know about what you're selling.
13. Return on Investment (ROI):
Is the money you're putting into marketing giving you more money back?
14. Customer Satisfaction:
Do people like what you're selling, and are they happy with it?
15. Mission and Vision Statement:
Why does your business exist, and where do you want it to go in the future?